Are you aware you have just seven seconds to make a first impression in business? Ask a business development manager how important it is to them to win over a client or a new prospect in the first meeting. Your business card, email signature, and websites are all important ways to make an excellent introduction to the prospect or client. But how to make an impression when you have to meet someone unique related to your business? How to make that occasion special, memorable, and truly impactful?
Use swag pack – one of the most incredible ways to make meetings memorable, onboard new talent, reward outstanding performance, increase client satisfaction, boost business and improve the employee experience
“Swag box” may be a new word for you. So let’s talk about it to know it better.
What is a swag pack?
A swag pack is a carefully curated gift pack of branded products gifted to a particular prospect, customer, employee, or client. Any organization can use a swag pack to serve different purposes, like retaining a client, improving the offer-to-joining ratio, employee onboarding experience of new hires, rewarding an employee, boosting your business, increasing customer conversions and much more.
The contents of a swag pack can be customized for different purposes with the company logo and hashtag. The swag pack usually includes popular items that can be easily branded, like t-shirts, caps, notebooks, pens, mugs, and other branded merchandise.
If you want to learn about the best ideas for a swag pack and the products curated for it, read this informative blog.
1. Swag pack for employees
Why not gift a swag pack to employees to celebrate their milestones, promotions, birthdays and work anniversaries? If you have not thought about it, It is the right time to do so.
The purpose of an employee swag box is twofold. First, it is a way to show employees’ appreciation and make them feel valued in the company. Second, it is a way to promote the company brand and to get employees to spread the word about the company as their brand ambassador.
Use Swageazy to pamper your employees with high-quality swag boxes around special occasions like onboarding, training, festivals, events, work recognition, milestones and rewards. They will proudly show off the gifted Swag on social media, tagging the respective companies.
This, in turn, will produce a ripple effect for the employee and the organization by attracting the attention of employee followers, company followers, and people eager to know the company’s work culture, thereby boosting the company’s image, branding, and goodwill in the market.
Discover attractive swag packs for employees
Surprise your employees with Christmas & New year gifts. You can curate your own swag pack or choose from these preset gift packs starting from WFH box, resuming office pack, and eco packs.
2. Swag pack for new hires
Employee hiring was never an easy task. 72% of employers always have a hard time finding skilled candidates.
The employee hiring experience for HRs is no less than a thriller movie with lots of unexpected twists and turns. There is always last-minute suspense and ambiguity during hiring. Even after spending a month searching for the ideal candidate, things may not work out due to the candidate backing out at the last moment.
The reasons are pretty simple and known to all as it is the candidates that take the joining decision.
- There was a lack of energy and enthusiasm from the company to welcome the candidate.
- Lack of a strategic way to share the company’s culture with the new employee
- Poor onboarding experience with the company – information overload, lack of clarity in roles
Swag packs are the first physical touch point between a company and a newly hired employee, especially when the companies actively follow the remote or hybrid work model. Open the doors of your organization by sending customized swag boxes to new joiners at their home location and getting them excited about their new career journey.
What product should be in the swag pack for new hires?
We would suggest products that can be used daily by the new hires—well-made, valuable, and high-quality.
You can choose from a wide variety of products like notebooks, backpacks, drinkware, T-shirts, gadgets and more. All these products can be customized with the company’s brand logo and personalized with a welcome note from the CEO using the company hashtag.
A word of caution if you are planning swag pack for new hires: Please avoid gifting poor-quality gifts or swags to new hires. If done, it can shake the new employee’s confidence in your brand. It is always better to consider giving fewer gifts that are of better quality.
What products should be in the swag pack for events?
We would suggest these handpicked gifts that get your attendees excited and engaged, starting from
- Branded Drinkware – Vadham mug, Adidas Sipper, Artiart Idea Tumbler
- Tech products – Boat Stone 650, Mi BT Earphone Redmi Buds 3 Lite
- Printed Postcard – With the event hashtag and message to give direction to the attendees
- Customized Tote bag – You can create a goodie tote bag having a drinkware, notebook & pen and cool extras like pop socket, fridge magnets and laptop stickers. .
All the suggested products in the event swag box can be found here.
4. Swag pack for clients
Are you looking for innovative ways to get more business from prospects and existing clients?
A swag box is a perfect way to show gratitude and appreciation for your clients . They are a new way of saying, “Thank you for being a loyal customer” or “We’re glad to have you as a new client.”
Swag can be anything from t-shirts and pens to coffee mugs and gadgets and helps drive critical business activities like funnel conversions, referrals, engagement, and loyalty.
What product should be in the swag pack for clients?
If you are struggling with ideas regarding client gifting, here are a few that will please your clients and keep you in their thoughts all year.
- Gadgets – Clients love technology and cool gadgets. Take a look at some of the devices here, like the Mi Smart Band 5, OnePlus Budz Z, Xiaomi Smart Speaker and more.
- Outerwear – This is something clients adore wearing everyday – Adidas Zipper, UCB Fleece, Rare Rabbit Sweatshirt and more
- Eatables – Select popular eatables starting from Country Bean Hot Chocolate, Kokomae Dragees, Paul & Mike Chocolate, Sleepy Owl Coffee to more.
You can easily find all the top-rated products loved by clients here.
Is it right to select the Swag pack myself?
The fundamental problem with a swag pack is that the gift receiver doesn’t select the gift. HRs have to order the swag packs at the last moment. Swageazy has sensed this problem and has come up with a platform that allows HRs or company SPOCs to select the gift of their choice from your swag store.
Swageazy can create ‘custom swag stores’ for companies where their employees can go and choose or redeem the products chosen by the company.
The Swageazy platform offers a lot of exclusive privileges for companies ordering swag products.
- Companies placing orders with Swageazy get access to a swag management dashboard that allows them to upload logos, approve or reject mockups, upload gift-recipient addresses, select swag items, prepare custom swag packs, track live inventory, and even ship whenever they want.
- You can create your very own company swag store with pre-curated swag packs for various events throughout the year.
- Tired of giving your company’s hard-earned money to storage fees? Swageazy offers an inventory management solution, “Swag on Cloud,” to store your company’s swag products at only a fraction of the cost and ship them whenever you want.
Signing Off
Some employers are hesitant to invest in a swag pack. Still, the truth is it can be a valuable all-in-one tool for building a strong employer brand, increasing job acceptance rate, controlling employee churn, boosting loyalty, and supporting business expansion activities with the client. Well! The list of applications and the benefits of a swag box are endless.
That’s why we at Swageazy have worked out a list of the top four ideas for your swag pack. We have you covered, from branded drinkware, gadgets, and healthy eatables to eco-friendly gifts for new hires, employees, events, and clients.
Wait no more! Your search for an excellent way to sort out client, employee, and new hire engagement issues ends with Swageazy. We not only take care of your swag requirements from design to storage to shipment, but also do it quickly and efficiently. Contact us to get started today.